Not every site needs a rebuild. Most need a plan.
A redesign is a big decision, and it isn’t always the right one. Often the fastest path to more revenue is fixing what’s already there: the pages that leak, the flows that confuse, the content search engines can’t read. We start by finding out exactly where your site is losing people, then fix it in order of impact.
Partner
A clear look at where you’re losing people.
Before we change anything, we find out what’s actually happening.
Conversion
Where visitors drop off, from landing page to checkout or booking, and why.
UX + content
How clearly the site explains what you sell and how easy it is to act, especially on mobile.
Tech + speed
Performance, apps, code and the stack underneath, and what they cost you in speed and sales.
SEO + AI search
How well Google, ChatGPT, Claude and Perplexity can find your brand and describe it accurately.
Get found in AI searchEmail + SMS
Whether your lifecycle flows are turning first orders into repeat customers.
How we lift conversionA prioritized roadmap
Every finding ranked by impact and effort, so you know what to fix first.
Audit first. Then improve what matters.
Audit
A full review of conversion, UX, content, tech and search, using your analytics and how real visitors behave.
Roadmap
A prioritized plan of fixes and tests, ranked by expected impact.
Improve
We design and build the changes: pages, flows, content, new landing pages, and email and SMS.
Test + repeat
A steady cadence of tests, with clear reporting on what moved the numbers.
Built for sites that should be doing more.
Traffic is up. Sales aren’t.
People arrive, then leave before they buy or book.
Paid media keeps getting more expensive.
Every visitor you lose costs more than it used to.
You’re not sure a redesign is worth it.
An audit tells you whether to fix or rebuild.
You don’t show up in AI answers.
ChatGPT and Perplexity describe your competitors, not you.
Your email and SMS flows haven’t been touched in years.
Welcome, abandoned cart and win-back running on autopilot.
The audit says rebuild?
Then we’ll help you choose the right build for where you are.
See every buildSites we’ve made work harder.
View all workGrowth questions
What do we get from the audit?
A clear picture of what’s holding your site back and a prioritized roadmap of fixes and tests, ranked by impact and effort.
Should we redesign instead?
Sometimes. The audit tells you whether your site needs fixing or replacing, and we’ll be straight about which.
Which platforms do you work on?
Shopify, WordPress and headless sites, and we can audit most others. SMAKK is a Shopify Partner.
How soon will we see results?
Some fixes, like broken flows or slow pages, pay off right away. Testing and lifecycle work build over time, and we report on what moved the numbers as we go.