From cold-plunges to celery juice, there is no shortage of trends shaping the wellness landscape. Consumers are taking greater control of their health—and now expect brands to provide effective, science-backed solutions to meet their growing needs.
Health & Wellness
We help both new and scaling health and wellness brands stand out—on both the physical and the digital shelf—to meaningfully connect with the new health consumer at every touchpoint. With expertise across everything from women’s health to sexual wellness, and wearables to supplements—we know how to create impact that matters.
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Our Clients
find your white space
branding strategy + design
Brand strategy and creative solutions for beauty and skincare brands to establish a strong brand platform and unique positioning in the market.- brand strategy
- naming
- Brand Strategy
- Naming
- Logo Design
- Visual Identity
- Voice and Tone
- Messaging and Copywriting
- Brand Guidelines
- Audience Validation & Testing
stand out in retail
packaging strategy + design
Innovative creative packaging solutions for beauty and skincare brands to help standout on both the digital and retail shelf and improve retail presence.- null
- Creative Strategy
- Packaging Design
- Visual Merchandising
- Refill Programs
- Retail Readiness & Pitch Decks
- Ecommerce Shipping Programs
engage with your audience
content strategy + creative
Robust omnichannel strategy and creative development for beauty and skincare brands to connect with consumers at every touchpoint.- Creative Strategy
- Marketing Strategy
- Campaign Content Creation
- Video Shoots, Art Direction & Production
- Photo Shoots
- Social Media Content
- Email & SMS Marketing
- Marketing Funnel Testing
create a seamless experience
web design and development
Custom web design and development services for beauty and skincare brands that combine functional best-in-class ecommerce experiences with beautiful designs and stories.- Website design and development
- Website Copywriting
- UX/UI
- Shopify & Shopify Plus
- Custom App Development
- Conversion Optimization
- Email Marketing
dao labs
Looking to bring 3,000 years of Chinese wellness to the Western market, Dao Labs turned to SMAKK to make holistic medicine feel approachable and credible.
See the Case Study
liiv probiotics
Looking to support better gut health, and peace of mind when it comes to choosing a probiotic, LIIV partnered with SMAKK to optimize their supplement line for Amazon.
See the Case Study
nooci
NOOCI reached out to SMAKK to create a brand platform that embraced its ancient roots in Traditional Chinese Medicine (TCM) while building a modern, holistic wellness routine.
See the Case Study
otis dental
When it comes to teeth grinding, Otis Dental was looking to start a new conversation and approached SMAKK to stress the significance of our overall well being in better oral care.
See the Case Study
stamba
With billions of live bacteria powering their skincare, Mother Dirt asked SMAKK to power a rebrand with the kind of celebratory self-acceptance defining a new narrative in skincare.
See the Case Study
wild flower
Committed to making the sex wellness world a more inclusive place, Wild Flower partnered with SMAKK to make sexual exploration an authentically playful, honest, and inspiring experience.
See the Case Study
busy co.
When Busy Co. went all-in on their most popular product, single-use wipes, they partnered with SMAKK to give their best seller a new brand, and packaging system to match.
See the Case Study
canopy
Reimagining the humidifier as a skincare solution, Canopy partnered with SMAKK to help craft a brand identity that deftly navigates the line between beauty and wellness.
See the Case Study
cleo+coco
As deodorant made the shift from functional product to an integral part of our personal care, Cleo+Coco approached SMAKK to reframe their conscious and elevated approach.
See the Case Study
the honey pot
Gearing up for rapid growth, The Honey Pot Co. partnered with SMAKK to give their plant-based feminine care line a revamp and strategically-driven ecommerce update.
See the Case Study
dao labs
Looking to bring 3,000 years of Chinese wellness to the Western market, Dao Labs turned to SMAKK to make holistic medicine feel approachable and credible.
See the Case Study
liiv probiotics
Looking to support better gut health, and peace of mind when it comes to choosing a probiotic, LIIV partnered with SMAKK to optimize their supplement line for Amazon.
See the Case Study
nooci
NOOCI reached out to SMAKK to create a brand platform that embraced its ancient roots in Traditional Chinese Medicine (TCM) while building a modern, holistic wellness routine.
See the Case Study
otis dental
When it comes to teeth grinding, Otis Dental was looking to start a new conversation and approached SMAKK to stress the significance of our overall well being in better oral care.
See the Case Study
stamba
With billions of live bacteria powering their skincare, Mother Dirt asked SMAKK to power a rebrand with the kind of celebratory self-acceptance defining a new narrative in skincare.
See the Case Study
wild flower
Committed to making the sex wellness world a more inclusive place, Wild Flower partnered with SMAKK to make sexual exploration an authentically playful, honest, and inspiring experience.
See the Case Study
busy co.
When Busy Co. went all-in on their most popular product, single-use wipes, they partnered with SMAKK to give their best seller a new brand, and packaging system to match.
See the Case Study
canopy
Reimagining the humidifier as a skincare solution, Canopy partnered with SMAKK to help craft a brand identity that deftly navigates the line between beauty and wellness.
See the Case Study
cleo+coco
As deodorant made the shift from functional product to an integral part of our personal care, Cleo+Coco approached SMAKK to reframe their conscious and elevated approach.
See the Case Study
the honey pot
Gearing up for rapid growth, The Honey Pot Co. partnered with SMAKK to give their plant-based feminine care line a revamp and strategically-driven ecommerce update.
See the Case Study
dao labs
Looking to bring 3,000 years of Chinese wellness to the Western market, Dao Labs turned to SMAKK to make holistic medicine feel approachable and credible.
See the Case Study
liiv probiotics
Looking to support better gut health, and peace of mind when it comes to choosing a probiotic, LIIV partnered with SMAKK to optimize their supplement line for Amazon.
See the Case Study
nooci
NOOCI reached out to SMAKK to create a brand platform that embraced its ancient roots in Traditional Chinese Medicine (TCM) while building a modern, holistic wellness routine.
See the Case Study
otis dental
When it comes to teeth grinding, Otis Dental was looking to start a new conversation and approached SMAKK to stress the significance of our overall well being in better oral care.
See the Case Study
stamba
With billions of live bacteria powering their skincare, Mother Dirt asked SMAKK to power a rebrand with the kind of celebratory self-acceptance defining a new narrative in skincare.
See the Case Study
wild flower
Committed to making the sex wellness world a more inclusive place, Wild Flower partnered with SMAKK to make sexual exploration an authentically playful, honest, and inspiring experience.
See the Case Study
busy co.
When Busy Co. went all-in on their most popular product, single-use wipes, they partnered with SMAKK to give their best seller a new brand, and packaging system to match.
See the Case Study
canopy
Reimagining the humidifier as a skincare solution, Canopy partnered with SMAKK to help craft a brand identity that deftly navigates the line between beauty and wellness.
See the Case Study
cleo+coco
As deodorant made the shift from functional product to an integral part of our personal care, Cleo+Coco approached SMAKK to reframe their conscious and elevated approach.
See the Case Study
the honey pot
Gearing up for rapid growth, The Honey Pot Co. partnered with SMAKK to give their plant-based feminine care line a revamp and strategically-driven ecommerce update.
See the Case Study
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Let's start a project that uplifts the world.