When a theme can’t keep up with the business.
Growing brands reach a point where the workarounds pile up: apps fighting each other, a theme bent past what it was built for, and every change taking longer than it should. We design and build custom Shopify storefronts from the ground up, with UX, design, development and conversion handled by the same team that understands your brand.
Partner
The full build, under one roof.
From tech planning through launch, and the growth work after it.
Tech planning
Architecture, app selection and integration planning before design starts, so the build fits how your business actually runs.
UX + design
Site maps, user flows and wireframes first, then every page designed as part of the brand and built mobile-first.
Custom theme development
A theme built for your catalog, content and merchandising, fast to load and easy for your team to edit.
App integrations
Subscriptions, loyalty, reviews, 3PL and the rest of your stack integrated cleanly, so they work together instead of against each other.
Custom apps + headless
Custom apps where off-the-shelf falls short, and a headless front end when your brand needs more speed or flexibility.
Migration + redirects
Moves from other platforms with URL mapping and redirects, so you don’t lose search rankings.
Moving off Magento?A build plan you can see.
Discover
We learn the business, audit your current store and stack, and agree on what the new site has to do.
Architecture + UX
We plan the tech, the integrations and the user flows, then wireframe the key journeys.
Design + build
We design every template and build the theme and integrations, testing as we go.
Launch + grow
We launch, monitor and keep improving the store with testing, content and conversion work.
Signs you’ve outgrown your theme.
Your theme has become a maze of workarounds.
Apps, patches and custom code layered on a theme that was never meant for it.
Your apps don’t talk to each other.
Data lives in too many places and nothing quite syncs.
Your store doesn’t look like your brand.
Every template still looks like the theme it came from.
Speed is costing you sales.
Pages are slow, especially on mobile, where most people shop.
You need logic Shopify doesn’t do out of the box.
Custom pricing, bundles, B2B or subscriptions that need a real build.
You’re on Magento or another legacy platform.
Complex migrations are a specialty.
Magento to ShopifyStores built to grow.
View all workShopify questions
Are you a Shopify Partner?
Yes. SMAKK is a Shopify Partner, building on Shopify and Shopify Plus.
Do we need Shopify or Shopify Plus?
It depends on your volume, your checkout needs and how complex your business is. Plus adds more control over checkout, B2B features and support for larger operations. We’ll recommend the plan that fits, not the biggest one.
When does headless make sense?
When speed, content flexibility or a complex front end matter more than the simplicity of a theme. For most brands, a well-built custom theme is the better choice, and we’ll tell you if that’s the case.
Can our team edit the site after launch?
Yes. We build themes with sections and settings your team can use to update pages, merchandise collections and run promotions.
Do you work on existing Shopify stores?
Yes. We can redesign or rebuild what you have, or start with an audit to find where it’s holding you back.