Women’s health and wellness.
SMAKK is a female-founded brand building and growth agency for femcare and intimate care, menopause, midlife, telehealth and sexual wellness brands.
As an all-female team, we bring first-person perspective and proven category expertise.
Since 2011 we've been building brands for women from consumer femcare like The Honey Pot Co. to sexual wellness and health brands like Plum, Tabu and Wisp that earn trust, build credibility and connect authentically.
Every consumer touchpoint. One senior team.
Start a conversationIcon health and femcare brands changing the conversation.
We help brands find opportunity and then build the pathway there.
Create something new.
For founders, new ventures, products and brands ready to get it right from the start. We define the opportunity, positioning, identity and launch system needed to enter the market with clarity and distinction.
Start HereEVOLVEFind your next chapter.
For established brands ready for their next chapter. We uncover new audiences, sharpen positioning and evolve the brand across identity, innovation and experience to unlock growth.
Let's GrowACCELERATEKeep moving forward.
For brands that need an ongoing senior partner. We provide embedded brand leadership, creative direction and marketing support to help teams move faster, stay aligned and scale with consistency.
WORK WITH USBrands we’ve launched, evolved and grown.
View all workRead our Ahead of the Category brief.
How a generation of women learned the language of their own nervous systems — and why wellness marketing hasn’t caught up.
Read the report