Originally from New Zealand, Eliza has spent the past seven years leading project management at SMAKK Studios, where she oversees engagements from strategy to launch. With a steady balance of big-picture thinking and detail-oriented precision, she keeps projects moving seamlessly, teams aligned, and bold creative ideas delivered on time with impact.

Before joining SMAKK, Eliza gained experience across industries in New York, working first in the beauty sector and later in the tech startup world. Those experiences gave her a unique perspective on how brands succeed—or falter—when strategy and execution aren’t fully aligned. At SMAKK, she’s found the perfect environment to combine her strategic insight with a collaborative spirit, helping clients bring ambitious ideas to life with clarity and purpose.