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make it with walmart

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When Walmart launched a digital hub for interactive and family-friendly activities, they approached SMAKK to communicate the DIY spirit evocative of the platform’s offerings.

During the COVID-19 pandemic, Walmart set out to complement their existing Cookshop platform with a digital hub for interactive and family-friendly activities. SMAKK leaned into the DIY spirit of the platform’s offerings to develop a campaign identity that positioned the initiative as an evergreen destination for Walmart consumers.

SMAKK led everything from research and brand strategy, naming, branding & visual identity, graphics and UI toolkit, brand, photography & application guidelines.

brand strategy
naming
branding visual identity
graphics ui toolkit
brand photography application guidelines
email marketing
marketing toolkit

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FLS (Freestyle Love Supreme)

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Saint Augustine College

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Audo

Audo was originally founded as a marketplace to empower students to find meaningful work while still in school, but came to SMAKK as it was growing into an AI-powered career-building...

See the Case Study

BRIC Hip Hop

Looking to share different facets of Brooklyn’s rich culture with the Brooklyn community, BRIC partnered with SMAKK to create the branding for BRIC Hip-Hop as well as design an ever-green...

See the Case Study

Walmart Cook Shop

Looking to offer a new kind of online experience, Walmart approached SMAKK to develop the branding for the Walmart Cookshop.

See the Case Study

Kveller

We updated the brand and website for this favorite parenting site just in time for its 10th birthday.

See the Case Study

FLS (Freestyle Love Supreme)

From the Broadway stage to a new stage of digital growth, Freestyle Love Supreme approached SMAKK to brand the FLS Academy and bring more people into the fold.

See the Case Study

Saint Augustine College

As St. Augustine College looked to expand its curriculum, they asked SMAKK to evolve their identity to both appeal to new students and still honor their history and tradition.

See the Case Study

Audo

Audo was originally founded as a marketplace to empower students to find meaningful work while still in school, but came to SMAKK as it was growing into an AI-powered career-building...

See the Case Study

BRIC Hip Hop

Looking to share different facets of Brooklyn’s rich culture with the Brooklyn community, BRIC partnered with SMAKK to create the branding for BRIC Hip-Hop as well as design an ever-green...

See the Case Study

Walmart Cook Shop

Looking to offer a new kind of online experience, Walmart approached SMAKK to develop the branding for the Walmart Cookshop.

See the Case Study

Kveller

We updated the brand and website for this favorite parenting site just in time for its 10th birthday.

See the Case Study

FLS (Freestyle Love Supreme)

From the Broadway stage to a new stage of digital growth, Freestyle Love Supreme approached SMAKK to brand the FLS Academy and bring more people into the fold.

See the Case Study

Saint Augustine College

As St. Augustine College looked to expand its curriculum, they asked SMAKK to evolve their identity to both appeal to new students and still honor their history and tradition.

See the Case Study