What's more fun than infinitely customizable accessories? Phoebe James is a brand for quirky, curious, and independent girls who love to stand out and make a statement. We created a visual identity, messaging platform, and a brand toolkit of packaging, lifestyle photography, video, marketing assets, and more to to launch this super fun brand. Then we created a heartfelt and inspiring digital experience to bring our girl PJ to life through engaging content and empowering ecommerce built on a robust custom Shopify theme. Love it? So do we.