Nanoosh is an emerging fast casual restaurant serving Mediterranean food. With the renovation of their flagship store and plans for new locations, Nanoosh came to SMAKK to upgrade their online presence. In crafting a new digital home for the brand, we sought to differentiate Nanoosh from their competitors while keeping true to the company’s core values and vision.
The new website allows for multiple user flows on the site. From ordering, to education and deeper engagement, the Nanoosh website was built to support a simple mobile UX and support a content strategy that underscores their commitment to organic, fresh, healthy cuisine.